Get more insight into how CMOs and CIOs will embrace collaboration to ensure that their organizations remain competitive in today’s customer-driven and technology-led economy.
Rationalizing the Tension Between Customer Experience and Technology (Part 3 of 3)
Read MoreGet more insight into how CMOs and CIOs will embrace collaboration to ensure that their organizations remain competitive in today’s customer-driven and technology-led economy.
Rationalizing the Tension Between Customer Experience and Technology (Part 1 of 3)
Read MoreSuccessful customer interactions with an organization across contexts and channels do not just occur automatically. Organizations must prioritize the customer journey and set clear objectives, an execution plan and manage the customer experience strategy.
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